Role calculator
Estimate social media management rates for content calendars, publishing, reporting, community management, and campaigns.
Floor rate: $87 before tax and profit. Revenue target: $135,781.
Benchmark range
Social media pricing should separate strategy, production, scheduling, community management, and reporting. Always price the response burden.
Scope examples
Common questions
Rates often range from $45 to $100 per hour, but monthly packages are easier for recurring content and reporting.
Only if the retainer includes response windows, escalation rules, and a clear weekly time cap.